Advert analysis.

Coca Cola Christmas advertisement 2011.

Watching this advert on youtube, i noticed that the adverts values are to bring everybody together at Christmas, as the Coca Cola lorry moves along it grabs the people's attention, not only children, but whole families, couples, males and females and the older and younger generations. so it's not focusing particularly on one gender or age group, but everybody to bring society closer.

The values of the brand brings people joy with both the music, festivity and happiness on the people's faces in the advert because of the coca cola lorry and the drink.

The advert comes across as "you can't have a good and magical family time at Christmas without coca cola" convincing people that coca cola is the light of Christmas, this is shown in the advert by the lorry because everything lights up as the lorry passes it, not only Christmas lights but the people's faces and smiles.

The fact that when the lorry passes it causes excitement and happiness to the people in the advert gives the audience the impression that it's coca cola that makes Christmas what it is, because they receive a bottle of cola as the lorry passes them as though coca cola is the best gift for Christmas.

The advert communicates with the audience because of the people in it are representative because it has the children and the adults, the couples young and old. The brand coca cola are trying to come across as generous and cheerful and possibly slightly magical. It doesn't come across as them trying to sell wealth, beauty of sex, it is happiness and joy they are selling which is quite a good USP because of the recession, people are struggling to afford things that make us beautiful or seem wealthy and in a way comes across as happiness is the best medicine.

Film Assessment.

The intended effect of the semiotics of my film are to be quite realistic within the horror genre, also to entertain to audience and create a sense of fear.
The film is inspired by two films, "4321" and "Hard Candy"

It's inspired by 4321 because of the crime aspect within the film, but not directly, i have taken the thought of gang members instead of "the bad guy" and the fact that there is a girl alone who is "in trouble" which links on nicely to hard candy where the tables turn from the girl being a victim of the "baddy" to the "baddies" being the victims of the girl.

The text fits in with the genre because in horrors there's not always very much dialogue as it ruins the tension which is created by either silence of intense music/sound effects. The audience it is aimed at is people from the age of about 15 - 18.
I think that it is successful because the film is based around the same age group as the target audiences age and relates to things that may happen in everyday life until it gets turned around.

SHORT FILM - Basic Storyline.

Firstly the genre of the film my group and i are going to be making is a realistic horror, the basic storyline of the film is the main character ( a girl aged 17 ) is saying goodbye to her friend and sets off home but decides to take a short cut past the park and through some woodland, as she passes the park a gang of teenage boys are in the park  and shout out to the girl who ignores them, they then start to follow the girl, she is aware of this and intentionally leads them further into the woods and 'dissappears'

This, of course, shocks the gang as the girl was nowhere to be seen and as the gang turn to go back up to the park, one of the gang members also disappears...The gang then start to look for their friend and freaky things start to happen to them all, firstly one gang member goes missing, the second starts to see things out of the corner of his eye, and the third starts to hear whispers, when the first member re-appears shaken up by what had happened, the gang set out to find the girl, who then re-appears looking directly at the boys and they all see a mysterious character beside a tree, from then on the film turns into a sort of "kill or be killed" situation of which i wont go into as it's a surprise.

=D i hope you're all intrigued to find out what happens.

The wonders of YouTubers!

Okay, so i was sort of bored a couple of nights ago and a friend told me to look at a video from X factor, so i watched it but my eye was drawn to the extra videos on the side, i watched a few, from band music videos to YouTubers cover videos...i was pleasently surprised by some amazing covers such as this one:http://www.youtube.com/watch?v=KRbtuZZl5a0  We all remember sweet little connie talbot from Britain's got Talent a few years back, this is her more recently... :') It's weird to think such a young girl can have SO much talent, not sure if it's just me but i can see this one being VERY successful! so i carried on looking on good old YouTube to cure my boredom until eventually after watching a few videos i found not only the funniest cover i've EVER seen, but one CRRRRRRAAAAAAAAAAAAAAAAAAZZZZZZZZZZZZZZZZYYYYY kinda man, check it out! but you've GOT to watch the whole thing, i dont know if it's just me that finds this video both hilarious and quite scary at the same time xD http://www.youtube.com/watch?v=vyzk-oxxdUc HAVE FUN!

Oh, forgot to mention, i will probably be posting a lot of "funny videos" from youtube

Just to finish off here's another video purely to cure YOUR boredom :')
http://www.youtube.com/watch?v=CHJp97KyUo8   :')

Kerrang magazine cover analysis:

Image And positioning – This particular Kerrang cover features Bullet for my valentine’s vocalist matt tuck, also surrounding the larger image of matt tuck, are images of other bands such as My chemical romance, Rammstein, Slipknot and madina lake, along with a single image of Pete Steele, the images around the cover highlight the image of Matt, because it draws your attention to the bigger image.

Colours – the main colours used on Kerrang mag’ are mainly Red, black and white, the colour black represents strength and danger but also has a sense of heaviness which would represent the music the magazine mainly focuses on.

The colour red represents Danger and is quite a striking colour; the editor has outlined the smaller pictures in red, to make them noticeable. So people don’t ignore it even though the main focus is on Bullet For My Valentine.

The colour white it used for the majority of the text on the black or red background colour, because it stands out and is noticeable, especially on this particular cover. but on the name of some of the magazines it’s BLACK text on a WHITE background which gives the name effect of being bold and noticeable

Target audience – Kerrang magazine is obviously aimed at mainly the younger generation of ‘rockers’ who enjoy rock and metal music genres, “We will never lose!” “Bullet for my valentine their fight for metal supremacy” would really catch the eye of the target audience as the fans of bullet for my valentine will argue that the band is in fact a metal band, but the people who may not be fans, will argue otherwise, the fact that they use a quote from the band itself will intrigue the target audience majorly.

Text – The font used it quite chunky so it is very eye-catching and bold so you don’t miss it, but the name of the magazine and the text is almost an image in itself, the effect used on the text for the name of the magazine (KERRANG!) has almost a smashed glass effect to it, making Kerrang!’s quote “live life loud, every Wednesday” link in with it, because the sound of glass smashing, is loud…obviously.

So there is my analysis of KERRANG! Magazines front cover :’)

KERRANG! Magazine.

Kerrang magazine is a rock magazine first published on June 6th 1981 and was first edited by Geoff Barton. The magazine contains band posters, interviews with artists, new and upcoming bands, reviews on albums and K-ratings, release dates and gig dates for both popular and none popular bands.

 The name of the magazine (KERRANG) is onomatopoeic, for the sound made by a power chord played on an electric guitar...'Kerrannnngggg'...doesn't really make sense to me but hey. :)

Originally it was a one-off supplement in the 'sounds' newspaper which focused on british heavy metal and the up-coming of hard rock performances. \m/

AC/DC's Angus Young was the first artist featured on Kerrang's front cover.
When nu metal risen, Kerrang started featuring bands such as Slipknot, Linkin Park, Marilyn Manson, Limp Bizkit and Staind, under editor Paul Rees circa 2000 who soon went on to be the editor of  'Q magazine'

[Words go here]

[Words also go here and you can do nice things to the font too. dontchaknow.]